New case: Pressbyrån
BAS has developed the new coffee concept launched 2012, with a new costumer offer including new products, new interior look, communication and graphic design.
Successful with private label!
Last week we had an exciting seminar in Malmö, focusing on “how to be successful with private label”. Together with Ulf Renée at Axfood, the story behind the successful private brand Garant was told. A story ...
How to be successful with private label!
Want to know more about development of private label and exciting new packaging trends be sure to visit our breakfast seminar 7th of February in Malmö! RSVP to info@basid.se
Seating is limited. Welcome!
New co-worker!
We are proud to welcome Andreas Björk to BAS! Andreas will be working as a strategic account director and will be a strength to our existing retail- and strategic team. Before joining BAS, Andreas worked at ...
BAS opens a new office in Malmö
Manager for the office will be Annika Rabe. Annika has 25 years experience in strategy and management work, focusing among other things, on retail and range development. She has worked over the years with companies ...
Mobility in retail
Traditional retail analytics have received a major shot in the arm with the advent of the mobile information age. The fact that more and more consumers are adopting in-store smartphone usage is forcing retailers to ...
New colleagues
We are very pleased to welcome two new senior strategic directors to BAS, Georg Sievert and Theresia Philip. Theresias previous position was strategy director at Carat Sweden. Georg has been working as management consultant at ...
Twist & Shout – Retail reinvented
Oväntad twist på beprövade retailverktyg – tydligt genomförd – för en konsument som redan hört, sett och har allt. Strategi- och designbyrån Bas och Dagens Handel bjuder in till frukostmöte torsdag den 22 mars kl ...
BAS on Facebook and Twitter
We are late bloomers, but as of our new website launch we are also stepping into the social sphere on the internet. We will approach both services in a similiar fashion by posting things we ...
New website
Bas proudly presents our new website. Hurray! Finally. We will fill it with news and cases to show what we have been up to lately so please follow us on the web from now on. ...
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