BAS is a strategic brand and design agency. We make our clients’ businesses flourish by combining innovative concepts and commercial excellence. Read more about us...



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BAS wins two silver in Pentawards 2013!

This weekend, the 7th edition of the international design competition Pentaward took place in Barcelona. BAS received two silver, one for Garant, Ecological serie, in the category Food, retailers own brands. DAY Birger et Mikkelsen, ...

BAS has received three nominations for Pentawards 2013!

Pentawards is an international competition exclusively devoted to packaging design in all its forms. The winners will be revealed 21th of September in Barcelona. Stay tuned!


Hip Hip Hurray - Bas wins silver in Guldägget!

We are very happy and proud to announce that BAS together with Axfood have won silver in the prestigious award Guldägget. Our packaging work for Garant was rewarded a silver in the ...

Successful with private label!

Last week we had an exciting seminar in Malmö, focusing on “how to be successful with private label”. Together with Ulf Renée at Axfood, the story behind the successful private brand Garant was told. A story ...

How to be successful with private label!

Want to know more about development of private label and exciting new packaging trends be sure to visit our breakfast seminar 7th of February in Malmö! RSVP to

Seating is limited. Welcome!

New work: DAY scents

Now the new serie of scents from DAY Birger et Mikkelsen are seen in stores. Packaging concept and graphic design created by Bas on a beautiful day.


For more work, view our DAY case ...


The packaging design for Garant Mexican Salsa has been awarded the first prize in Resumés Månadens Design, June – August 2012.


Some of the jury comments include:


"Once again good packaging design from ...

New work: Garant Pyramid Tea

Market share for the private label Garant is now all time high for Axfood. New products are launched every month. All of them designed by BAS design team. This month these nice teabags are out in ...

New work: Garant Tex-Mex

Bas is proud to present the best looking Tex-Mex dinner ever. The new design for Garant Fiesta range makes it finally possible to have tacos in style. Guess you have been waiting. The range includes ...

New work: Garant nacho sauces

Nacho the real stuff. Wild and crazy. Unique super hot Mexican sauces for Garant designed by Bas available in stores now.


For more Garant products, be sure to visit our Garant case.